Burton Snowboards Gear and Lifestyle Collection

For anyone who lives for winter, slopes, and the rush of carving through fresh snow, Burton Snowboards represents more than a brand it’s a legacy. Founded in Vermont in 1977 by Jake Burton Carpenter, Burton pioneered snowboarding at a time when resorts didn’t yet welcome snowboarders. Today, the Burton gear and lifestyle collection extends far beyond boards: it includes outerwear, boots, bindings, apparel and accessories that bring the snowboarding culture into everyday life.

From Early Innovation to Global Leadership

Burton started in a barn, with handcrafted snowboards and a mission to legitimize the sport. Jake Burton Carpenter worked tirelessly to get resorts to allow snowboarders on chair lifts and developed boards and bindings that pushed the sport forward. Over time, the company evolved from building boards into shaping snowboarding culture.

Being part gear maker, part lifestyle brand, Burton’s equipment collection now encompasses high end boards, outerwear built for serious winter conditions, and apparel that works both on mountain and in urban environments.

What the Gear Collection Offers – check their recent offers

Snowboards & Bindings — From freestyle to big-mountain models, Burton’s boards are engineered with advanced materials, camber/rocker profiles, and custom shapes. Their bindings and boots integrate to deliver control, comfort and performance.
Outerwear & Layers — Jackets, pants and layering systems designed to handle weather, movement and durability. Snowboarding demands gear that performs in cold, wind, and wet, and Burton delivers.
Lifestyle Apparel & Accessories — T-shirts, hoodies, backpacks, hats and casual wear that reflect the snowboarding aesthetic. The collection brings mountain style into everyday life.
Sustainability & Innovation — Burton continues to explore eco friendly materials, durability in construction, and brand initiatives that reflect environmental awareness. For example, the company has publicly set goals around sustainability.

Why Riders and Enthusiasts Choose Burton

Proven history & credibility: A brand that actually helped found and shape snowboarding.
Broad gear ecosystem: Everything from board to boots to outerwear is designed to work together.
Style meets function: Gear doesn’t just perform it looks good both on the mountain and off.
Culture connectivity: Wearing Burton means aligning yourself with a culture of riding, freedom and progression.
Durability and quality: Gear designed for tough conditions and years of use.

How to Navigate the Collection

Identify your discipline – Freestyle, all mountain, backcountry: choose a board and gear suited for your riding style.
Match outerwear to conditions – Check waterproof ratings, insulation, mobility for your climate and riding frequency.
Layer properly – Use base layers, mid layers and jacket/pants system to adapt to temperature changes.
Lifestyle pieces – For those who ride and live the culture, select casual apparel that complements your gear.
Value sustainability – Look for gear built with recycled materials or eco initiatives if these match your values.

The Culture Behind the Gear

Snowboarding is as much about community and lifestyle as it is about performance. Burton has supported this culture through sponsorships, the athletes it backs, events, and gear that speaks to the rider mindset. The apparel and accessories reflect that mindset casual enough for the lodge, hard wearing enough for the slopes.

Final Thoughts

If you’re looking to invest in gear that offers both top performance and cultural relevance, Burton’s collection is one of the strongest you’ll find. From the snowboards themselves to outerwear that protects you during the ride and casual pieces that carry that ethos into daily life Burton delivers.

Whether you’re stepping into your first board, upgrading your gear kit, or simply want apparel that fits a snowboarding lifestyle, Burton snowboards gear stands out. With a legacy built on passion and innovation, the brand continues to evolve while staying true to the rider’s spirit.